Monday, January 12, 2015

It's all in the delivery

I am an expert on words

     Origins, first time of use, definitions.....I have an answer for any of your questions about words.
I had a lesson on words when I taught fifth graders.  A former student reminded me of this just yesterday.  (I have a lot of former students who are now teaching.  I think they saw me do it and figured if he can do it, anyone can.  Plus they are probably doing it right.)
     Words are developed in strange ways.
     For instance, in the late  1920s a dairy farmer in northern Illinois was having a hard time selling his cows' milk.
     The country was full of unrest.  Everyone was upset.  The stock market was on the verge of collapse, unemployment was high and the farmer, Hugo, by the way, was on the verge of losing his farm.  No one was buying milk.
     He tried to find alternate ways to make money.  His wife, Gertrude, was a genius in the kitchen, but they were having no luck in finding new milk products.
     One day they were experimenting with cheese.  Now they lived in a cottage, with a well out front and an outhouse out back.  And no, they did not invent cottage cheese, but good anticipation on your part.
     They tried one more experiment, but it failed.  The watery substance lacked flavor.
     They went to bed, leaving the mess on the cold kitchen counter.
     When they got up the next morning, they noticed the concoction had hardened.  They tasted it.  It was good.
     They made up several batches and took it to a grocer, who tried it and said it was very good.  He also agreed to sell it in his store.
     "What do you call it?" asked the grocer.
     Well, they really had no name for it, so they called it Hugo and Gertrude's Amazing Curdled Milk Product.
     They were excited to have it sold, so they went to the store early the next day.
     Hugo and Gertrude wandered up and down the aisles, but they could not find the product anywhere.
     Finally, Hugo spotted a container in a cooler, next to the milk.  He was so excited he yelled to his wife. "Yo, Gert, over here."
     And that's how Mr. and Mrs. Dannon came up with the name for their dairy product.
     The rest is history.

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